Making strategic decisions in uncertain times
is a significant challenge for leaders and entrepreneurs.
This process often takes place behind closed doors –
until the final announcement.

But what if we change that?

“I’m glad I was so transparent and that our team could understand and embrace the decision,” a businessman recently said to me.

It was a months-long process that profoundly changed not only him but also his team.

What did he do differently?

1. Transparency & Vulnerability
He focused on making decision-making as transparent as possible and had the courage to openly address his own uncertainties. This showed the team that leaders are also people who do not always have all the answers, and it built trust on top of that.

2. Continuous Communication
Strategic decisions take time. Transparency means keeping the dialogue going. Small progress updates, considerations, or updates on reviewed options were regularly shared so that the team always felt included.

3. Reflection & Exchange
Regular reflection and seeking feedback – from team members or external experts – brought new perspectives and clarity. This dynamic kept the decision-making process moving.

The result?
A team that was part of the journey from the beginning, felt involved, and despite a difficult decision, stands together and can understand the decision.

How do you promote transparency in your decision-making
and change processes?